Sustainability

Certified Materials

We believe what touches your skin matters. That's why we use premium, responsibly sourced natural and wood-based fibres chosen for their exceptional comfort, performance and lower environmental impact.

Our materials are:

OEKO-TEX® STANDARD 100 Certified (Certificates 23.HCN.49825 and BJ020 274853), independently tested for harmful substances.

Made with GOTS Certified Organic Cotton from a certified manufacturing partner (Scope Certificate CER-120158).

Made with premium TENCEL™ fibres, sustainably produced from responsibly sourced wood.

Free from polyester and nylon in our bras, avoiding unnecessary fossil fuel-based plastics commonly used in activewear.

Note: Our school uniforms are Made in India by a GOTS-compliant and Fair Trade manufacturing partner who manages the entire process from fabric weaving to sewing. More info to come on our School Uniforms Page.

Thoughtful, Sustainable Design

We worked with leading bra designers, technicians and seamstresses to create seamless, stitch-free, ultra-comfortable, dual-layered support, designed to grow with you, so parents and teens can buy less over time.

Our interchangeable straps are bio-based and allow you to refresh your existing bra.

Our combination of Tencel™ and organic cotton rather than just cotton means the products are stronger, last longer and retain shape without the need for excess elastane.

Elastane is our only synthetic, making up a small part of our fabric (5-9%) to provide stretch to bras and briefs, ensuring that they stretch back in place after wear and can last.

Plastic-Free Supply Chain & Packaging

By working with logistics partners who share our values, we minimise plastic-use all along our supply chain.

We are committed to recycling any adhoc plastic that comes to us via our partners at Terra Cycle ensuring we're a plastic-free small business.

Even our fabric care labels are biodegradable cotton.

We also use 100% paper-based or biodegradable packaging, tissue paper and compostable tape to send our items out to you.

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